Chicken on the Track: Popeyes Celebrates Grammy-Nominated Artists who Featured the Brand in their Songs
Music’s biggest awards show is on April 3rd and Popeyes is celebrating nominated artists who gave a shoutout to our chicken in their music.
2 out of the 5 songs nominated for Best Rap Song at the 2022 Grammys have something in common – “Family Ties” by Baby Keem and “Bath Salts” by DMX BOTH mention Popeyes in the lyrics. That’s right, 40% of this year’s nominees for Best Rap Song feature Popeyes shout outs.
To thank the artists for the highlight, Popeyes placed billboards in highly visible locations in Los Angeles and Las Vegas to garner the attention of the artists and any judges who might be pass by. The billboards were designed as a fun reminder that Popeyes, while known for chicken mastery, plays a larger part in people’s lives when it comes to providing people and families with great tasting food at a great value.
To celebrate the big event with our fans, on April 3rd Popeyes will give Popeyes Rewards loyalty members a bonus 40 points* on every eligible menu item purchased from 5:00 pm–11:30pm, only on the Popeyes app or popeyes.com.
Who are you rooting for at this years Grammy awards? Share it with us on Facebook, Twitter, and Instagram!
To learn more about Popeyes, visit www.Popeyes.com or subscribe to the Popeyes Newsroom to receive notifications at news.popeyes.com.
* Ltd. time at part. U.S. rest. Popeyes Rewards & Additional Terms apply. See popeyes.com/offer-terms
